With SAP Hybris Connector you can easily use THRON assets in your e-commerce projects, as well as, synchronize product category classification and metadata.
THRON will track user behaviour across different user sessions and build user interest profile.
Prevent product asset duplication thanks to THRON’s native ability to dynamically generate product images in real-time to match the required size, quality and format.
SAP Hybris Connector lets you to manage rules that map assets to products and perform assets searches from a product perspective (ie. provide all images, video, documents, etc of a given product code).
If combined with THRON Sales Insights module it allows shop assistants to have a quick view of which product categories a customer is most interested in.
If combined with THRON Content Marketing module it provides data to analyse which content characteristics lead to the most conversions for each specific product category and market.
SAP Hybris Connector provides a middleware that feeds Hybris catalog with enriched product data coming from the THRON Platform.
THRON’s behaviour engine enriches assets with user profile and provides such tags to Hybris to perform additional processing in its own e-commerce engine.
Once the application has been installed via Marketplace, you will be able to access product assets via THRON’s real-time image processing with no need to feed assets in Hybris library. You can also connect product category exports (through .csv or .json exchange files) and map the fields to THRON tags and metadata. This will enable THRON behaviour engine to process user data and enrich asset information that can be fed back to Hybris through batch exports (.csv or .json).